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Why We Love YouTube (And You Should, Too!)

Why We Love YouTube (And You Should, Too!)

by | Feb 7, 2016 | Social Media, Video, YouTube

YouTube is the leader with it comes to online videos

As Valentine’s Day approaches, we’re sharing fourteen reasons why we love YouTube, and you should too!

Here’s 14 Reasons and Statistics to Love YouTube A Little More:

  1. When it comes to online videos, YouTube is the online leader. How popular is YouTube? It’s actually the 3rd most visited website in the world. It’s the 2nd when it comes to search.
  2. Every single day, people watch almost 5 billion videos. More than half of YouTube views come from mobile devices. That’s a lot of love and views.
  3. YouTube makes it easier than ever to connect and engage customers. Videos are more dynamic than traditional marketing. Video allows your viewers to see your business as the authority.
  4. Videos that are uploaded to YouTube can be cross promoted on other social networks. They can be shared on Twitter, Facebook, Google+ and LinkedIn.
  5. Integrating YouTube into your marketing plan gives you the opportunity to provide an effective way connect with people interested in your products and services.
  6. Viewers can also comment on your video, leave feedback and ask questions. Providing responses quickly, humanizes your brand and takes it to the next level. This is also great for other viewers to see.
  7. The number of hours people spent watching videos on mobile is up 100% y/y. YouTube on mobile alone, reaches more 18-34 and 18-49 year olds than any cable network in the U.S
  8. Having a video on YouTube gives you better search engine optimization. Videos are searchable and show up in Google search results.
  9. Viewers can subscribe to your channel after watching your videos. If someone subscribes to your channel after watching your video that sends a HUGE signal that you have an amazing video.
  10. Videos can be liked too! It’s always a good thing we you get a thumbs up!
  11. Your videos can be embedded into your website or blog posts.
  12. They provide analytics for your channel. An overview and real time stats with average watch time, average length of video played, demographics and so much more.
  13. Video Storytelling is becoming increasingly common for one simple reason; they work. Good stories compel people to change and customers love to hear a good story.
  14. The social network was created by three former PayPal employees on February 14, 2005.

Happy 11th Birthday online video leader!

And that’s a wrap! Your videos can increase engagement, position your business as the authority and so much more. Businesses can have a company overview, client testimonials, product overviews and behind the scenes videos.

When considering a video developer for your business, consider Queen Bee Media. Why? We’ve been creating digital media for over 20 years. Watch some of our latest client videos below.

Why A Mobile Friendly Site Is A Must

Why A Mobile Friendly Site Is A Must

by | Feb 1, 2016 | WordPress Development

Having a mobile friendly website in 2016 is a must. 

It’s hard to believe that only six years ago, you didn’t have to worry about your website being mobile friendly, but with the introduction of the iPad in 2010; it has changed the way we search the web.  Web became mobile.

Mobile friendly websites also known as Responsive websites have now become the industry standard and most importantly consumers will likely leave your site immediately if they have to zoom in with their fingers.  Honestly, who has time for that? We want things now. We live in a now generation. Simple, easy and mobile is what consumers want.

Why Your Business Must Adopt a Mobile Friendly Site

According to a recent Google Survey:

  • 74% of visitors were more likely to return to mobile friendly websites
  • 61% were likely to leave if a site wasn’t mobile friendly, and
  • 67% were more likely to buy at a mobile friendly website

So what, exactly, are your consumers looking for in a website accessed from a mobile device?

  • Site speed – loading time of 5 seconds or less
  • Big, mobile-friendly buttons
  • Limited scrolling and pinching
  • Quick access to business contact information
  • “Click to call” access to phone the business
  • Links to the company’s social media profiles

Take the Google’s Mobile Friendly Test

Enter your website’s URL into Google’s Mobile-Friendly Test and it will let you know if you’ve got a mobile-friendly page. If the website you entered passes Google’s test, you will see a green banner indicating the website is mobile-friendly. You’re good to go! If the website does not pass, Google will let you know the page is not mobile-friendly and give some reasons why.

We understand your mobile customers.

We develop mobile friendly websites that supports the functionality that your mobile customers need. So the question is; Are you going to have visibility with your business website in 2016? If you are not sure where to begin, let us help you. We’ve been creating digital media for almost 20 years. Let us help take your business into the digital age with a new site that is mobile friendly.

Instagram Adds New Feature – Account Switching

Instagram Adds New Feature – Account Switching

by | Jan 9, 2016 | Digital Marketing, Instagram, Marketing, Social Media

10 Awesome WordPress User Statistics

The WordPress User Statistics are in. Guess what? You’re not alone! There are over 60 million websites using the WordPress platform, and the numbers continue to grow. With statistics like that, you know you can’t go wrong with a WordPress website.

Our post will show you 10 awesome WordPress user statistics. We explain the top 10  most popular reasons why people use it for their business (big or small) or personal blog.

According to Hosting Tribunal

  • WordPress powers 39.6% of the internet in 2021, a growth of nearly 5% from 35% in 2020, and a 4% rise from the year before.

  • If you count only the CMS-built sites, then 64.1% of them are WordPress – 4% growth from 2020.

  • Over 400 million people visit WordPress sites each month.

  • In 2016, nearly 118 billion words were published on WordPress

  • But WordPress is not only for blogging – nearly 28% of all e-commerce goes through WooCommerce

  • 281 new WooCommerce shops appear on average every day

  • 661 WordPress sites also pop up daily

  • WordPress.org offers over 50,000 plugins and over 4,100 GPL-licensed themes

  • In 2018, the non-English WordPress downloads were more than the English ones

  • WordPress has been around since 2003

WordPress is, by far, the most popular content management system in the world and one of the most popular blogging platforms. These WordPress statistics prove that its popularity is driven not only by its relatively low costs and simplicity but also by factors like the wide choice of plugins and themes, availability of language packs, security, and SEO-friendliness. With such a powerful platform behind it – including over 60% market share for CMSs alone – you may be wondering how to get started with this tool?

The quickest way to do so would be through our website development service (powered by Queen Bee Media!), which offers everything from domain registration to web hosting all wrapped up into an easy-to-use interface.

If you want more information on what we offer contact us today by scheduling a free consultation or fill out our free estimate form.

 

10 Awesome WordPress Statistics

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What is a Commercial Real Estate Video Tour?

What is a Commercial Real Estate Video Tour?

by | Oct 19, 2015 | Commercial Real Estate Video Tour, Luxury Real Estate Video, Real Estate Marketing, Video, Vimeo Marketing for Real Estate, YouTube

What is a Commercial Real Estate Video Tour?

A Commercial Real Estate Video Tour is a simulation of a commercial real estate property, composed of a sequence of videos or still images. Our Real Estate Video Tours have background music and a professional voice over. Our Video Tours are the perfect solution for marketing your commercial real estate listing. It’s the next best thing to being there.

Mobile video traffic is continually growing – and with this growth comes increased share-ability. Consider that by 2017, online video will represent 69% of all global mobile traffic, according to the Cisco Visual Networking Index. (Source)

Engaging your consumer in their already mobile-context makes your video accessible & shareable.

5 Reasons Why Your Commercial Real Estate Business Should Focus On Video Marketing:

  1. A Video Tour enhances the Commercial Real Estate property listing and are easily affordable. Our Real Estate Video Tours start at just $699.
  2. Consumers prefer to view a video rather than read text. When animated graphics or moving images are combined with the human voice, our brains retain it much longer than text. We use a professional voiceover.
  3. Our Real Estate Video Tours can be uploaded to your social media channels, like YouTube, Facebook, and Vimeo. They can also be shared within email marketing and listed on your website.
  4. Did you know that listings that have a Real Estate Video Tour allows for better Search Engine Optimization.
  5. Real Estate Video Tours help to generate qualified leads for your property, which reduces the vacant time of your property. Our Video Tours not only tell the story of the property but also the surrounding neighborhood and city.

In today’s marketplace, if you want to increase your Commercial Real Estate company’s sales and attract more clients, you need to use video. Capture your visitor’s attention with a powerful Commercial Real Estate Video that leaves a lasting impression.

Learn more about how Queen Bee Media can help your business today. We would love to hear from you. Contact us today for more information.

 

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Why your business needs to Blog!

Why your business needs to Blog!

by | Sep 14, 2014 | Blogging for business, News, WordPress Development

Why your business needs to blog

When I mention the word ‘blog’ to a small business owner, they usually cringe!  Why you ask? Well, it takes time and most small business owners wear many hats and spread thin already.  It takes inspiration, a little bit of creativity and a commitment.

When most small business owners are asked about social media, many have no idea how to use it in a practical way that can impact their business goals. Did you know that a blog is actually the cornerstone of an active online and social media presence

Every small business should consider a blog the central hub of their social media strategy.

An effective blog should only be an area of your website where you publish fresh content regularly, which could easily be called your News section.

Queen Bee Media suggests focusing your energy on the quality of your content rather than the quantity of visitors.

A company blog is a business’ number one opportunity to tell all the layers of the story that you want to tell. Here you can really dig into the details of your business and position yourself as an expert in your field. In fact, the more you have to tell and the more frequently you tell it, the better. It really opens up a channel with your customers, prospects and clients.

7 Good Reasons to start Blogging by Jeff Bullas

  • It helps your SEO (Search Engine Optimization) as Google loves new content!
  • You can engage and understand your customers better.
  • You are seen as an expert in your field, a ” Thought Leader”
  • Great new content gives people a reason to keep coming back to your site.
  • Blogs are a much more trusted source than companies’ press releases and official company PR.
  • It moves customers to a conversion point where enough trust is created for people to take the next step and buy.
  • By writing you are learning.

A recent HubSpot report shows that 57% of businesses have acquired a customer through their company blog. Blogging is good for your business!

A business blog is a great way to position yourself, and your company, as an expert in the industry. It allows you to broadcast news, content, research and your opinion in a timely matter. It is also a great way to highlight your accomplishments, but more so, to engage with your readers. A blog is also a great tool for industries that have a long sales cycle. It allows audiences to get to know your brand over time.

If your wheels aren’t spinning quite yet with ideas, then have a company meeting.  Involving your staff will spark some creative ideas.  Ask customers what they would like to know more about your company.  Every business has a story.  Also, by having your staff on board with a social media plan is the first step to your social media marketing success.

A blog combined with with your social media channels is a great way to promote and drive customers to selected areas of your website. Learn more about RSS Feeds and why your small business needs one.

Your blog is your company’s voice and what gives your company a personality. So, what are you waiting for?  If you’re not really sure where to start, contact us today!

Queen Bee Media can help you start telling your story and letting your audience get to know you.

 

For more information on blogging for your business, contact Queen Bee Media.  

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