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video makes people click
They’re eye-catching, they’re effective, and they stimulate viewers in ways that are impossible to do with text.
With video projected to account for nearly three-quarters of all internet traffic in just a few short years, it’s crucial for marketers to flesh out their video content strategies early on.
With retention rates for video content far outpacing those of text-based content, it’s clear that video is the preferred communication style for viewers.